Sunday, January 2, 2011
The Super Bowl-
The Ride A Specially Equipped Mercedes Benz-
Fuel Tweets By The Gallon.
Four two-person teams will embark on Feb. 2, 2011, from one of four cities — New York, L.A., Chicago or Tampa — in specially outfitted Mercedes-Benz vehicles.
They'll need to beat out three other teams headed to Dallas. They'll need to complete a series of challenges along the way. They will be assigned Twitter-savvy Team Coaches. And they'll need gallons of Tweets from their Twitter followers to fuel them to victory.
Come back on Jan. 12, 2011, to meet the official race drivers and pick a team to join. If your team emerges victorious, you could win a VIP trip for two to the Mercedes-Benz sponsored event of your choice — the 2011 US Open, Mercedes-Benz Fashion Week in September 2011 or the 2011 PGA Championship.
By participating in the race on Twitter, you also put yourself in the running for one of 20 Tweet Race MVT (Most Valuable Tweeter) awards given at race's end to those individuals who — in the estimation of the Race Director and teams — provided the most plentiful, premium and timely Tweets during the competition.
Posted by Carlos J Sanchez at 7:06 PM